Privacy Policy (IN STORE)
CAPELLI REMI – PRIVACY POLICY
This Privacy Policy explains how Capelli REMI (“we”, “us”, “our”) collects, uses, and protects your personal data when you visit our stores, use our services, or interact with our app or website.
We are committed to handling your data in accordance with the UK GDPR and the Data Protection Act 2018.
1. Who We Are
Capelli REMI operates as part of the Capelli Remi Family, which may include:
- After Pierce Labs LTD
- Capelli Remi (Chorley) LTD
- Other associated or affiliated entities under common ownership or management
For data protection purposes, the relevant Capelli REMI entity providing your service is the data controller.
2. What Data We Collect
We may collect and process the following personal data:
Personal Information
- Name
- Contact details (phone number, email address)
Service Information
- Piercing consent forms (which may include relevant health information)
- Appointment details
- Purchase history
Images & Media
- Photographs of piercings (for assessment, records, training, or marketing where applicable)
Technical & App Data
- App usage data (including points, rewards, and interactions)
- Device or account identifiers (where applicable)
CCTV
- CCTV footage in and around our stores for security and safety purposes
3. How We Use Your Data
We use your data to:
- Provide piercing services safely and professionally
- Verify identity and age where required
- Maintain accurate service and consent records
- Process purchases and manage transactions
- Manage loyalty points, rewards, and app features
- Handle customer enquiries, concerns, and complaints
- Carry out internal reviews, training, and quality control
- Comply with legal, regulatory, and insurance requirements
- Prevent fraud, theft, or misuse of our services
4. Legal Basis for Processing
We process your data under the following lawful bases:
- Contractual necessity – to provide services you request
- Legal obligation – to comply with health, safety, and record-keeping requirements
- Legitimate interests – to operate and improve our business, prevent fraud, and ensure service quality
- Consent – where required (e.g. certain uses of images or marketing)
Where sensitive personal data is collected (e.g. health information on consent forms), this is processed strictly for safety and legal compliance purposes.
5. Sharing Your Data
We do not sell your personal data.
We may share your data where necessary with:
- Insurance providers (e.g. in the event of a claim)
- Legal or regulatory authorities where required
- Service providers who support our business operations (e.g. payment processors, app providers)
All third parties are required to handle your data securely and lawfully.
6. Data Retention
We only keep your data for as long as necessary.
This may include:
- Consent forms and service records retained for legal and insurance purposes
- Transaction records retained for financial and tax obligations
- CCTV footage retained for a limited period unless required for investigation
Retention periods may vary depending on legal and operational requirements.
7. Your Rights
Under data protection law, you have the right to:
- Request access to your personal data
- Request correction of inaccurate data
- Request deletion of your data (where applicable)
- Object to or restrict certain processing
- Withdraw consent where applicable
To exercise your rights, please contact us using the details below.
8. Data Security
We take appropriate technical and organisational measures to protect your data from:
- Unauthorised access
- Loss or misuse
- Accidental disclosure
Only authorised personnel have access to your data where necessary.
9. App & Digital Services
Where you use our app or digital services:
- Your data may be used to manage points, rewards, and account activity
- Complaints and customer service requests submitted via the app will be prioritised and handled through official channels
- You are responsible for maintaining the security of your account
10. Complaints & Contact
All complaints should be submitted through our official channels, including our app where applicable, to ensure they are properly recorded and handled.
For data protection enquiries or requests, please contact:
contact@afterpierce.com
If you are not satisfied with how your data is handled, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO).
11. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements.
The latest version will always be available in-store, on our website, or within our app.
12. Acceptance of This Policy
By using our services, purchasing products, or interacting with Capelli REMI, you acknowledge that you have read and understood this Privacy Policy.