PRIVACY POLICY

1. Introduction

1.1 This Privacy Policy explains how After Pierce Labs LTD (“Company”, “we”, “us”, “our”) collects, uses, and protects your personal data when you use our mobile application (“App”).

1.2 We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation and the Data Protection Act 2018.

2. Company Details

2.1 Data Controller: After Pierce Labs LTD

2.2 Address:
Unit 8, Momentum Business Centre, Haslingden Road, Guide, Blackburn, BB1 2NF

2.3 Contact Email:
contact@afterpierce.com

3. Personal Data We Collect

3.1 We may collect and process the following personal data:

(a) Account information (e.g. name, email address)
(b) Profile information (e.g. profile picture)
(c) Transaction and points data (e.g. purchases, rewards, QR scans)
(d) Communications (e.g. messages, support tickets)
(e) Technical data (e.g. device type, app usage, IP address)

4. How We Use Your Data

4.1 We use your personal data to:

(a) provide and operate the App
(b) manage your account and Points balance
(c) process rewards and promotions
(d) respond to enquiries and support tickets
(e) improve the App and user experience
(f) detect and prevent fraud or misuse

5. Legal Basis for Processing

5.1 We process your data under the following legal bases:

(a) Contract – to provide the App and its features
(b) Legitimate Interests – to improve services and prevent fraud
(c) Legal Obligation – where required by law
(d) Consent – where applicable (e.g. marketing communications)

6. Data Sharing

6.1 We may share your data with:

(a) service providers (e.g. app developers, hosting providers)
(b) payment processors (if applicable)
(c) legal or regulatory authorities where required

6.2 We do not sell your personal data.

7. Data Retention

7.1 We retain personal data only for as long as necessary to fulfil the purposes set out in this Policy.

7.2 This may include retaining data:
(a) while your account is active;
(b) for a reasonable period after account closure; or
(c) where required for legal or regulatory purposes.

8. Your Rights

8.1 Under UK GDPR, you have the right to:

(a) access your personal data
(b) correct inaccurate data
(c) request deletion of your data
(d) restrict or object to processing
(e) request data portability

8.2 To exercise these rights, contact us at: contact@afterpierce.com

9. Data Security

9.1 We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse.

9.2 However, no system is completely secure, and we cannot guarantee absolute security.

10. Children’s Data

10.1 The App is intended for users aged 16 and over.

10.2 We do not knowingly collect personal data from individuals under 16.

10.3 If we become aware that such data has been collected, we will take steps to delete it.

11. Changes to This Policy

11.1 We may update this Privacy Policy from time to time.

11.2 Any changes will be made available within the App or on our website.

12. Contact and Complaints

12.1 If you have any questions or concerns about this Privacy Policy, please contact us at:
contact@afterpierce.com

12.2 You have the right to lodge a complaint with the Information Commissioner's Office if you believe your data has been handled improperly.